Sans Normal Periv 3 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Artegra Sans', 'Dexa Pro', and 'Dexa Round' by Artegra; 'Loew Next' and 'Loew Next Arabic' by The Northern Block; 'Gymkhana' by Typodermic; and 'Nova Pro' by XdCreative (names referenced only for comparison).
Keywords: headlines, posters, packaging, kids, logos, playful, friendly, punchy, retro, impact, approachability, retro charm, display readability, rounded, soft corners, bulky, bouncy, cartoonish.
A heavy, rounded sans with broad proportions and compact counters. Strokes maintain an even weight and end in soft, scooped terminals, giving many letters a slightly melted, inflatable look. Curves are emphasized over straight geometry, and joints are smooth rather than crisp, producing a cohesive, blobby silhouette across the alphabet. The lowercase is sturdy and simple, with single-storey forms and short, rounded extenders; figures are similarly chunky and highly legible at display sizes.
Best suited for headlines, short statements, and branding where a strong, friendly voice is desired. It works well on posters, packaging, and playful identity systems, and can add character to editorial callouts or social graphics where dense texture and impact are beneficial.
The overall tone is upbeat and approachable, with a humorous, snackable energy that feels at home in lighthearted branding. Its soft edges and generous curves suggest warmth rather than precision, leaning into a retro-pop sensibility.
The design appears intended to deliver maximum visual impact with an approachable, rounded personality. It prioritizes bold silhouettes, soft terminals, and an even rhythm to stay readable and expressive in large sizes while maintaining a distinctive, fun tone.
Round letters like O/Q read as thick rings with tight inner space, while diagonals (V/W/X/Y) stay bold and stable through broad strokes and softened corners. The punctuation in the sample maintains the same hefty presence, reinforcing a consistent, poster-friendly color on the page.