Slab Square Pehi 10 is a regular weight, wide, low contrast, upright, normal x-height font visually similar to 'Irpin Type' by Aronetiv, 'Equip Slab' by Hoftype, 'Glance Slab' by Identity Letters, 'Cyntho Next Slab' by Mint Type, 'Sharp Slab' by Monotype, 'Pepi/Rudi' by Suitcase Type Foundry, and 'Chom' by Wundertype (names referenced only for comparison).
Keywords: headlines, editorial, posters, packaging, signage, sturdy, workmanlike, confident, retro, clarity, impact, stability, utility, slab serif, square serifs, bracketless, blocky, robust.
A sturdy slab serif with flat, square-ended serifs and largely unmodulated strokes that keep contrast low. The letterforms feel broad and open, with generous horizontal proportions and clear, mechanical geometry in rounds and bowls. Serifs are bold and mostly unbracketed, reinforcing a blocky, grounded texture, while counters remain fairly open for clarity. Overall spacing reads even and calm, producing a steady rhythm in both all-caps and mixed-case settings.
Well suited to headlines and subheads where a firm, legible slab serif texture is desired, and it holds up effectively in posters and display typography. The robust serifs and open forms also make it a strong option for packaging and signage that benefits from a confident, structured look.
The tone is solid and pragmatic, with an editorial, no-nonsense presence. Its squared slabs and wide stance evoke utilitarian printing and a subtle retro-industrial feel, projecting reliability more than delicacy.
Likely designed to deliver a dependable slab-serif voice with strong presence and straightforward readability, emphasizing sturdy construction, clear shapes, and a consistent, print-ready rhythm.
The lowercase shows straightforward, readable construction with simple terminals and consistent weight, pairing well with the authoritative, high-impact uppercase. Numerals match the same sturdy, squared finish, helping maintain a cohesive, headline-friendly voice.