Sans Normal Lokaj 10 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Steradian' by Emtype Foundry, 'Maison Neue' by Milieu Grotesque, 'TT Commons™️ Pro' and 'TT Hoves Pro' by TypeType, 'Genera Grotesk' by Wahyu and Sani Co., and 'Cern' by Wordshape (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, sporty, punchy, energetic, confident, retro, impact, motion, attention, display, oblique, rounded, compact, blocky, clean.
A heavy, oblique sans with compact proportions and broad, rounded curves. The strokes are uniformly thick with large counters and soft joins, giving letters a smooth, inflated silhouette rather than sharp, chiseled edges. Terminals are mostly blunt and clean, and the italic slant is consistent across caps, lowercase, and figures. Overall spacing reads sturdy and headline-oriented, with simple, highly legible forms that maintain a steady rhythm in text.
Well-suited to headlines, posters, and prominent UI or editorial callouts where a strong, slanted voice is needed. It also fits sporty branding, apparel graphics, packaging, and signage that benefits from compact, high-impact letterforms.
The tone is assertive and kinetic, with a forward-leaning stance that feels sporty and promotional. Its bold mass and rounded geometry create a friendly toughness—more energetic than formal—suggesting action, motion, and impact.
The design appears intended as a bold, modern oblique display sans that combines clean construction with rounded, high-ink shapes for immediate readability and emphasis. It prioritizes momentum and presence, aiming to stand out quickly in advertising-style and title settings.
The figures and uppercase are especially strong and attention-grabbing, while the lowercase keeps a straightforward, modern sans structure. The overall look favors clear silhouettes and high visibility at larger sizes, with a slightly condensed feel that helps lines stay compact.