Sans Other Abbum 7 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Prenton RP' by BluHead Studio, 'Syrup' by Fenotype, 'Whitney' by Hoefler & Co., 'Alergia Grotesk' by Machalski, and 'Plantago' by Schriftlabor (names referenced only for comparison).
Keywords: headlines, posters, packaging, logos, stickers, playful, chunky, friendly, retro, informal, impact, approachability, retro flavor, whimsy, soft-cornered, bulbous, bouncy, rounded terminals, compact counters.
A heavy, soft-cornered display sans with bulbous shapes and gently flattened curves. Strokes are consistently thick and low-contrast, with rounded terminals and slightly irregular, hand-cut inflections at joins and diagonals. Counters tend to be compact, and many letters show subtly pinched or notched interior spaces that add a lively, chunky texture. Overall spacing reads open and readable at large sizes, while the dense black shapes create strong poster-like impact.
Best suited to headlines and short bursts of text where its mass and playful detailing can be appreciated—posters, event graphics, packaging, and logo wordmarks. It also works well for labels, stickers, and social graphics that need friendly emphasis and strong contrast against a background.
The tone is upbeat and friendly, with a retro, cartoon-adjacent warmth. Its bouncy silhouettes and plush weight feel approachable and humorous rather than technical or corporate. The font projects confidence and loudness in a casual, welcoming way.
The design appears intended to deliver maximum impact with a warm, humorous voice—combining a stout, high-ink silhouette with softened edges and subtly quirky construction. It prioritizes memorability and character over neutrality, aiming for bold, approachable display typography.
Uppercase forms feel sturdy and sign-like, while lowercase introduces extra character through rounded bowls and a pronounced, soft-footed rhythm. Numerals match the same inflated geometry, giving headlines a cohesive, punchy texture. The design’s small quirks in curves and joints become more noticeable as size increases, contributing to its display personality.