Sans Normal Allek 4 is a bold, very wide, low contrast, upright, normal x-height font visually similar to 'NeoGram' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, modern, friendly, pragmatic, bold-headed, high impact, clarity, modern branding, sign legibility, geometric, rounded, open apertures, large counters, blunt terminals.
A heavy, geometric sans with broad proportions and generous interior space. Curves are clean and near-circular, while verticals and horizontals stay straight and even, creating a steady, low-modulation rhythm. Terminals are mostly blunt with subtly softened corners, and many shapes show open apertures and wide counters that keep the texture clear at larger sizes. Uppercase forms read stable and sign-like, while the lowercase keeps simple, single-story constructions and compact joins for a sturdy, contemporary silhouette.
Best suited to display settings where weight and width can do the work—headlines, posters, packaging, and signage. The open counters and straightforward construction also make it a practical choice for short UI or product callouts where clarity and impact are needed.
The overall tone is direct and upbeat: assertive without feeling aggressive, and approachable thanks to the rounder construction and roomy counters. It projects a contemporary, utilitarian confidence suited to brand-forward and interface-driven contexts.
The design seems intended to deliver a contemporary, high-impact sans that remains readable through generous counters and uncomplicated letterforms. Its geometry and broad stance prioritize presence and quick recognition over delicate detail.
Spacing appears comfortable and the broad letterforms create a strong horizontal presence. Numerals share the same solid, geometric logic, with clear, simple forms designed for quick recognition.