Slab Square Impi 6 is a very bold, very wide, low contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, signage, packaging, western, poster, sturdy, assertive, retro, impact, heritage, bold branding, display legibility, blocky, bracketed, ink-trap feel, compact counters, heavy serifs.
A heavy, block-forward serif design with prominent slab-like feet and strong horizontal emphasis. Strokes are largely uniform with minimal modulation, and corners are mostly squared with occasional notched/bracketed transitions that add a slightly industrial, ink-trap-like character in joins and apertures. Counters are compact and the internal shapes lean geometric, producing a dense, high-impact texture. Lowercase forms are sturdy and straight-backed, with a single-storey “a” and broad, flat-topped details that keep the rhythm consistent across words.
Best suited for short, high-visibility text such as headlines, posters, badges, logotypes, storefront or wayfinding signage, and packaging. It can also work for punchy subheads or callouts where maximum impact is needed, especially at medium-to-large sizes.
The overall tone is confident and punchy, with a classic poster and display sensibility. Its chunky serifs and compact interiors evoke workwear, signage, and a faintly vintage Americana or circus/wanted-poster flavor, while remaining clean enough to feel contemporary in bold branding contexts.
This font appears designed to deliver maximum presence and legibility in display settings through broad proportions, heavy slab-like serifs, and simplified, low-detail letterforms. The notched/bracketed joins and tight counters add personality while keeping the overall structure robust and repeatable across the alphabet.
The numerals and capitals read particularly strong at distance due to the large masses and simplified shapes, while the dense counters can make long passages feel dark. The design’s pronounced horizontals and wide stance create a stable baseline and a commanding silhouette in headlines.