Sans Normal Afriz 3 is a regular weight, wide, low contrast, italic, tall x-height font.
Keywords: ui text, branding, headlines, posters, packaging, modern, friendly, clean, energetic, approachable, approachability, clarity, modernity, momentum, rounded, open, oblique, soft terminals, airy spacing.
A rounded sans with an oblique stance and generously open counters. The drawing relies on smooth, continuous curves paired with straight, slightly slanted stems, creating a clear, contemporary rhythm. Terminals read as softly finished rather than sharply cut, and joins stay clean and uncomplicated. Uppercase forms feel sturdy and evenly proportioned, while the lowercase shows a tall profile with compact, simplified structures that keep word shapes crisp at display and text sizes. Numerals match the same rounded geometry and maintain consistent color across sequences.
This font suits contemporary branding and packaging where a warm, clean sans is needed, as well as UI and product interfaces that benefit from open shapes and steady readability. The oblique character also works well for headlines, callouts, and short editorial runs where a sense of momentum is desirable.
The overall tone is modern and approachable, with a friendly softness that avoids feeling overly technical. Its slanted posture adds motion and a casual confidence, making it feel lively without becoming informal or quirky.
The design appears intended to deliver a versatile, contemporary sans voice with softened geometry and an always-in-motion slant. It balances friendly rounded forms with straightforward construction to remain clear and adaptable across both display and continuous text settings.
Round letters show broad, circular bowls and open apertures, helping maintain clarity in dense text. The italic angle is consistent across capitals, lowercase, and figures, supporting smooth line flow in paragraphs and headlines.