Sans Normal Agboh 9 is a bold, narrow, low contrast, upright, normal x-height font visually similar to 'Newhouse DT' by DTP Types, 'Ordina' by Schriftlabor, and 'Nu Sans' by Typecalism Foundryline (names referenced only for comparison).
Keywords: headlines, posters, signage, packaging, branding, modern, industrial, confident, utilitarian, direct, space saving, high impact, clarity, modern utility, condensed, compact, blocky, geometric, clean.
A compact, heavy sans with simple geometric construction and tightly controlled spacing. Strokes are uniform with minimal modulation, and curves are broadly rounded while terminals stay clean and blunt, creating a sturdy, no-nonsense texture. Proportions favor a tall, condensed stance; counters are relatively tight, and the overall rhythm is steady and dense, especially in multi-line settings. Figures and capitals maintain the same robust, straightforward geometry for consistent impact.
Best suited to headlines, posters, and short-form copy where a dense, assertive presence is desirable. It can work well for signage, packaging, and branding systems that need compact width and strong emphasis, particularly in space-constrained layouts.
The overall tone feels modern and workmanlike, projecting strength and clarity rather than delicacy. Its dense, emphatic color reads as confident and pragmatic, lending a slightly industrial voice that suits direct messaging and high-visibility typography.
The design appears intended to deliver a compact, high-impact sans for contemporary display use, prioritizing strong silhouette, uniform weight, and straightforward legibility at larger sizes. Its restrained details and consistent geometry suggest a focus on versatile, functional typography for bold messaging.
Distinctive moments include a compact lowercase with sturdy stems and rounded bowls, and numerals that match the same solid, uniform weight. In longer passages the tight internal spaces and condensed width create a darker typographic color, so line spacing and size choice will strongly influence readability.