Sans Superellipse Hogud 8 is a very bold, normal width, medium contrast, upright, normal x-height font visually similar to 'Rice' by Font Kitchen, 'PODIUM Sharp' by Machalski, 'Pancetta Pro' by Mint Type, 'Navine' by OneSevenPointFive, and 'Hype Vol 1' and 'Hype vol 2' by Positype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, confident, industrial, sporty, punchy, modern, impact, modernization, clarity, approachability, robustness, blocky, compact, rounded corners, sturdy, high impact.
A heavy, compact sans with rounded-rectangle construction and softened corners throughout. Strokes are broadly uniform with minimal modulation, producing dense, dark typographic color and strong edge clarity. Curves tend to resolve into superelliptical bowls, while joins and terminals stay blunt and squared-off, giving many letters a slightly compressed, engineered feel. Counters are relatively tight in the uppercase and open up a bit in the lowercase; numerals follow the same sturdy, geometric logic with stable, upright forms.
Best suited to headlines and short text where maximum impact is needed—posters, packaging, bold branding systems, and signage. It can also work for UI labels or navigation at larger sizes where its strong shapes and rounded corners remain clear.
The overall tone is assertive and no-nonsense, with a contemporary, industrial flavor. Its rounded corners keep it approachable, but the dense weight and squared geometry read as tough, energetic, and performance-oriented.
The design appears aimed at delivering a powerful, contemporary sans with rounded-rect geometry that balances toughness with friendliness. Its compact proportions and simplified construction suggest an emphasis on high-impact communication and dependable legibility in display contexts.
The rhythm is driven by large, simple shapes and short terminals, which keeps lines looking even and continuous at display sizes. The lowercase shows single-storey forms (notably the ‘a’) and a compact, blocky ‘t’, reinforcing the utilitarian, modern character.