Sans Superellipse Humir 3 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Bulltoad' by Typodermic (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sports graphics, friendly, punchy, retro, sporty, chunky, impact, approachability, signage, brand voice, retro modern, rounded, blocky, compact, soft corners, high impact.
A heavy, rounded-rectangle sans with dense, compact interiors and broadly squared curves. Strokes stay consistently thick throughout, with soft corner rounding that keeps the shapes approachable while maintaining a solid, block-like silhouette. Counters tend to be tight and geometric, and joins are sturdy, producing strong, poster-ready forms. Overall spacing reads slightly compressed, emphasizing a packed rhythm and strong color on the page.
Best suited to headlines, logos, and short, high-impact phrases where its dense shapes and rounded geometry can read clearly. It works well for branding systems that want a friendly but powerful voice—such as sports, casual food and beverage, entertainment, and bold packaging. For multi-line settings, using larger sizes and increased line spacing helps maintain clarity.
The tone is bold and upbeat, mixing a friendly softness with a strong, assertive presence. Its rounded geometry suggests a retro, sports-and-signage feel, delivering impact without sharp aggression. The overall impression is playful, confident, and attention-grabbing.
The design appears intended to deliver maximum visual weight with softened geometry, combining strong sign-lettering presence with rounded, contemporary approachability. Its consistent thickness and squarish curves aim for immediate recognition, stable silhouettes, and a distinctive, brandable texture.
Round letters lean toward squarish bowls and superellipse-like curves, which gives the design a distinctive “rounded block” character. Numerals follow the same chunky construction and feel built to hold up in large display sizes. In longer text, the heavy mass and tight counters create a dark texture, so it reads best when given generous size and air.