Sans Normal Lukeb 17 is a very bold, wide, low contrast, italic, tall x-height font visually similar to 'Equip' and 'Galvani' by Hoftype, 'Neue Frutiger Cyrillic' by Linotype, 'Fact' by ParaType, 'Core Sans N SC' by S-Core, 'Gogh' by Type Forward, and 'URW Grotesk' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sporty, energetic, assertive, modern, punchy, display impact, brand presence, fast motion, headline emphasis, high visibility, slanted, oblique, compact apertures, rounded, blocky.
A heavy, slanted sans with rounded, continuous curves and a smooth, low‑modulation stroke. Proportions are broad and sturdy, with a notably tall x-height and compact internal counters that keep the silhouette dense and forceful. Terminals are clean and mostly blunt, and curves (C, G, O, S) read as firm ellipses rather than delicate calligraphic shapes. The overall rhythm is tight and uniform, favoring mass and forward lean over fine detail.
Best suited to short, high-impact text such as headlines, titles, and promotional copy where the slant and dense weight can drive emphasis. It fits athletic or action-oriented branding, bold packaging callouts, and large-format signage where immediate readability and strong presence are priorities.
The tone is energetic and assertive, with a sporty, fast-moving feel created by the consistent slant and dense, bold silhouettes. It conveys confidence and urgency—more “headline impact” than quiet neutrality—while staying contemporary and straightforward.
The design appears intended to deliver maximum impact in an oblique, modern voice—prioritizing speed, momentum, and bold clarity. Its rounded construction and tall x-height suggest an emphasis on friendly legibility while maintaining a hard-hitting, display-forward character.
Uppercase forms feel especially poster-ready due to their broad set and compact apertures, while the lowercase remains highly legible at larger sizes thanks to the tall x-height. Numerals are similarly weighty and built for visibility, with simple, rounded construction and strong presence in a line of text.