Sans Superellipse Higat 7 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'Geogrotesque Sharp' by Emtype Foundry, 'Fester' by Fontfabric, 'Neusa Neu' by Inhouse Type, 'Trade Gothic Display' by Monotype, and 'URW Dock Condensed' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, assertive, industrial, sporty, poster-ready, no-nonsense, space-saving impact, high visibility, modern utility, graphic emphasis, condensed, blocky, rounded corners, compact counters, sturdy.
A compact, heavy sans with squared-off superelliptical curves and subtly rounded corners. Strokes are thick and uniform, with tight internal counters and short, strong terminals that keep the silhouettes dense and efficient. The proportions are condensed overall, while widths vary by glyph (notably in letters like M/W versus I), producing a pragmatic rhythm. Numerals and capitals read particularly solid and engineered, with blunt geometry and minimal optical detailing.
Best suited to impactful applications such as headlines, posters, brand marks, sports and team graphics, and bold packaging callouts. It can work for short UI labels or wayfinding-style text when space is limited, but it’s most effective where strong presence and quick recognition are prioritized over extended reading comfort.
The tone is bold and utilitarian, leaning toward athletic and industrial signage rather than delicate or literary settings. Its dense shapes and compressed fit project urgency and confidence, making the text feel loud, direct, and contemporary.
Likely designed to deliver maximum visual impact in minimal horizontal space, using rounded-rectangle geometry to keep forms friendly while remaining tough and functional. The emphasis appears to be on strong silhouettes, compact fit, and high visibility for display typography.
At display sizes the superelliptical rounding becomes a key identifier, softening the otherwise rectilinear construction. In longer lines, the tight counters and condensed spacing create a dark, compact texture, so generous tracking or larger sizes may help maintain clarity.