Sans Normal Lidig 3 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'CA Zentrum' by Cape Arcona Type Foundry and 'Tablet Gothic' by TypeTogether (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sporty, punchy, assertive, energetic, modern, impact, urgency, motion, clarity, modern branding, slanted, rounded, compact, ink-trap-like, blocky.
A heavy, slanted sans with rounded, softly squared contours and a compact, forward-leaning stance. Strokes are thick and consistent, with clean terminals and minimal modulation, producing solid silhouettes and strong color. Counters are relatively tight and rounded, and several joins show subtle notch/ink-trap-like shaping that helps maintain clarity at bold weights. Overall spacing and proportions feel practical and sturdy, with a slightly condensed, headline-oriented rhythm.
Best suited to display settings where maximum impact is needed—headlines, posters, and attention-grabbing branding, especially in sporty or high-energy contexts. It can also work for short bursts of UI labels or signage, where the bold, slanted forms help create urgency and directionality.
The tone is forceful and kinetic, with a confident, sporty feel driven by the pronounced slant and dense letterforms. It reads as contemporary and no-nonsense—more about impact and momentum than delicacy or refinement.
The design appears aimed at delivering strong, immediate presence with a forward-motion italic attitude while keeping forms simple and readable. Its rounded geometry and dense strokes prioritize durability and visual punch for large-scale, high-contrast applications.
The uppercase set feels particularly stable and block-like, while the lowercase keeps a simple, utilitarian construction that stays legible despite the weight. Numerals match the same sturdy, rounded geometry for consistent emphasis in mixed text.