Sans Normal Kuniv 2 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Apres' by Font Bureau, 'FF Bauer Grotesk' and 'FF Bauer Grotesk Paneuropean' by FontFont, 'Brandon Text' by HVD Fonts, 'Futura' and 'Futura Paneuropean' by Linotype, and 'Masserini' by Studio Sun (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sporty, confident, energetic, modern, approachable, impact, motion, modern branding, high visibility, display clarity, oblique, rounded, compact, punchy, clean.
A heavy, right-leaning oblique sans with rounded, geometric bowls and crisp terminals. Strokes are sturdy and largely uniform, with smooth curves in C/O/Q and compact counters that keep the texture dark and solid. Uppercase forms read broad and stable, while the lowercase is compact with single-storey a and g and a fairly straight, utilitarian construction overall. Numerals match the robust rhythm, with open, simple shapes designed to hold up at display sizes.
Best suited to headlines, large-scale messaging, and brand moments where impact and momentum matter—such as sports identities, event graphics, promotional posters, and bold packaging. It can also work for short UI labels or signage when a strong, condensed-feeling texture is desirable, though the weight and slant favor display over long-form reading.
The overall tone is assertive and kinetic, with an athletic slant that feels forward-moving and contemporary. Its rounded geometry keeps it friendly rather than aggressive, making it suitable for energetic messaging that still wants to feel accessible.
The design appears intended to deliver a strong, contemporary sans voice with built-in motion from the oblique angle, prioritizing visibility and punch in advertising and identity contexts. Rounded construction and simplified forms suggest an emphasis on clarity and friendly modernity rather than technical or formal restraint.
Spacing appears moderately tight in the sample text, creating a dense, poster-like color. The slant is consistent across cases and figures, giving mixed text a unified, continuous flow.