Slab Contrasted Wila 5 is a very bold, wide, high contrast, upright, normal x-height font visually similar to 'Clarendon BT' by Bitstream, 'Pulpo' by Floodfonts, 'MC Eafist' by Maulana Creative, 'Superclarendon' by Typodermic, and 'Clarendon' by URW Type Foundry (names referenced only for comparison).
Keywords: posters, headlines, packaging, sports branding, book covers, retro, confident, industrial, editorial, collegiate, display impact, vintage flavor, strong branding, print authority, blocky, bracketed, ink-trap, heavy, sturdy.
A heavy, bracketed slab serif with compact, squared-off counters and strong, rectangular serifs that read as built-up blocks. The letterforms show clear contrast between thick main strokes and thinner joins, with slightly rounded/bracketed transitions that soften the slab geometry. Curves are broad and weighty, terminals are blunt, and internal shapes stay tight, creating a dense, poster-ready texture. The numerals match the same robust construction, with the 8 and 9 notably bulbous and tightly enclosed.
This font performs best in bold headlines, posters, cover typography, and statement-making packaging where its slabs and contrast can be appreciated. It also suits collegiate or team-style branding and any application needing a sturdy, authoritative voice, especially when set with generous tracking or ample line spacing.
The overall tone is bold and assertive with a distinctly vintage, print-forward flavor. Its chunky slabs and tight counters evoke classic poster wood-type and mid-century editorial display, projecting confidence and a slightly rugged, workmanlike character.
The design appears intended as a high-impact slab serif for display typography, combining blocky serifs with controlled contrast to deliver a strong silhouette and a nostalgic print feel. Its construction prioritizes bold presence and crisp, stamp-like rhythm across uppercase, lowercase, and numerals.
At larger sizes the bracketed slabs and subtle notches/ink-trap-like pinch points become more apparent, adding bite and preventing the heavy strokes from feeling overly soft. In longer text blocks the dense interior space and heavy color can dominate, so it naturally favors display settings over small-size reading.