Sans Normal Nabab 16 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Gotham' by Hoefler & Co., 'Bajazzo' and 'Bajazzo Rounded' by Schriftlabor, and 'Eastman' by Zetafonts (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, confident, playful, modern, punchy, display impact, approachable tone, brand presence, geometric simplicity, rounded, chunky, soft corners, compact, high impact.
A heavy, rounded sans with compact internal counters and broad, smooth curves. The strokes are uniform and dense, giving letters a solid, blocky presence while keeping edges softly rounded rather than sharp. Uppercase forms read sturdy and geometric, while lowercase letters keep simple, single-storey shapes with tight apertures that emphasize mass and clarity at larger sizes. Numerals follow the same hefty construction, with open, straightforward silhouettes that match the letterforms.
Best suited to headlines, posters, packaging, and bold brand marks where strong presence and quick recognition are priorities. It also works well for signage and short display copy, especially when set with comfortable spacing to preserve legibility.
The overall tone is bold and approachable, balancing strength with a friendly softness. It feels contemporary and upbeat, with a slightly playful, poster-like energy that draws attention without becoming decorative.
The design appears intended as a high-impact display sans that stays friendly and contemporary through rounded geometry and simplified forms. It prioritizes bold, confident texture and clear silhouettes for attention-grabbing typography.
Spacing appears generous enough to prevent the heavy shapes from clogging in short words, but the small counters and narrow openings suggest it benefits from larger sizes and adequate tracking in dense settings. The design maintains a consistent rhythm across caps, lowercase, and figures, supporting cohesive headline typography.