Sans Normal Kelih 2 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Dexa Pro' by Artegra, 'Mollen' by Eko Bimantara, 'Nusara' by Locomotype, and 'Fact' by ParaType (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, urgent, confident, loud, friendly, impact, motion, display, clarity, modernity, slanted, rounded, compact, blunt, energetic.
A heavy, right-slanted sans with compact proportions and broad, rounded counters. Strokes stay consistently thick with minimal modulation, and terminals are mostly blunt with subtly softened corners, giving a sturdy, blocky silhouette. The italic angle is assertive and consistent across caps, lowercase, and figures, with a slightly condensed feel and tight interior spaces that keep the overall color dense and bold.
Best suited for short, high-impact copy such as headlines, posters, branding marks, and packaging where strong emphasis and motion are useful. It can also work well for sports and entertainment graphics, promo banners, and social media titles where dense, slanted forms help convey speed and urgency.
The tone is energetic and punchy, with a forward-leaning momentum that reads as sporty and action-oriented. Its bold presence feels confident and attention-grabbing, while the rounded construction prevents it from becoming harsh, keeping the overall impression approachable and contemporary.
The design appears intended to deliver maximum impact in a compact footprint while projecting motion through a pronounced italic slant. Rounded construction and uniform weight suggest an aim for modern, versatile display use that stays bold and legible at larger sizes.
Curves are built from smooth, geometric-like arcs, producing round O/C shapes and sturdy bowls, while diagonals (A, V, W, X, Y) read strong and clean. The numerals appear similarly compact and weighty, supporting the same dense texture as the letters in headline settings.