Sans Normal Lideb 5 is a very bold, normal width, low contrast, italic, normal x-height font.
Keywords: headlines, posters, sports branding, packaging, signage, sporty, energetic, assertive, modern, friendly, impact, emphasis, momentum, branding, display, oblique, heavy, rounded, compact, punchy.
A heavy, oblique sans with broad, rounded curves and firmly weighted strokes throughout. The letterforms show a consistent forward slant, tight-looking apertures in some counters, and a generally compact, muscular silhouette. Curves are smooth and full (notably in C, G, O, and S), while diagonals and joins are clean and sturdy, producing a dense, high-impact texture in lines of text. Numerals share the same strong, rounded construction, with substantial bowls and stable, blocky proportions.
Best suited for attention-forward applications such as headlines, posters, and promotional graphics where strong presence is desired. It can work well for sports and active-lifestyle branding, bold packaging callouts, and high-visibility signage, especially when paired with simpler supporting text.
The overall tone is bold and energetic, with a sporty, emphatic voice. Its forward-leaning posture and strong weight convey motion and urgency, while the rounded construction keeps it approachable rather than severe.
The design appears intended to deliver maximum impact with a sense of speed and confidence, using heavy rounded forms and an oblique stance to create emphasis and momentum. It prioritizes visual punch and bold branding utility over subtlety or extended reading comfort.
In the sample text, the heavy weight and slant create a dark, continuous rhythm that favors short bursts and prominent phrases. At smaller sizes or in long paragraphs, the compact counters and dense color may feel intense, suggesting it performs best when given generous spacing and clear hierarchy.