Sans Normal Kunov 12 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'BR Firma' and 'BR Segma' by Brink and 'Axiforma' by Monotype (names referenced only for comparison).
Keywords: headlines, branding, posters, sports, ui labels, modern, confident, friendly, sporty, clean, forward motion, high impact, modern clarity, approachable tone, oblique, rounded, geometric, open apertures, tight joins.
This typeface is a sturdy oblique sans with rounded, geometric construction and smooth, continuous curves. Strokes are broadly uniform with gently softened terminals, producing clean counters and clear silhouettes at display sizes. The italic angle is consistent across caps, lowercase, and figures, and the letterforms favor open apertures and simple, uncluttered joins for strong legibility. Numerals are compact and weighty, with round shapes that echo the circular bowls in letters like O, Q, and 0.
It suits punchy headlines, branding and packaging that need a bold, contemporary voice, as well as posters and promotional graphics where a compact, energetic slant helps create momentum. The clear, open shapes also make it a solid option for short UI labels, navigation, and callouts where quick recognition matters.
The overall tone feels modern and energetic, with an approachable friendliness that comes from its rounded geometry and steady rhythm. Its forward-leaning stance reads active and confident, suggesting motion without becoming overly stylized.
The design appears intended to deliver a modern, high-impact sans with an italicized, forward-moving feel, balancing geometric roundness with straightforward, no-nonsense letter construction. It aims for versatility in prominent text while maintaining friendly, approachable shapes.
Uppercase forms are straightforward and geometric, while the lowercase keeps single-storey shapes where expected (notably a and g), reinforcing a contemporary, utilitarian character. Spacing appears even and purposeful, supporting dense, impactful setting in headlines.