Sans Normal Ardiz 3 is a regular weight, wide, low contrast, upright, normal x-height font.
Keywords: ui, signage, branding, editorial, presentations, clean, modern, neutral, friendly, technical, legibility, versatility, modernity, clarity, rounded, geometric, open, crisp, unadorned.
A clean, geometric sans with broadly circular bowls and a steady, low-contrast stroke. Curves are smooth and nearly monolinear, while terminals are mostly flat and squared-off, giving the shapes a crisp, engineered finish. Proportions read on the broad side with open counters and generous internal space, helping letters stay distinct in running text. The lowercase uses simple, straightforward construction (single‑storey a and g) and the numerals follow the same rounded, consistent rhythm.
It suits interface text, product labeling, and wayfinding where clarity and consistent rhythm matter. The wide, open shapes also make it a solid choice for contemporary branding, editorial subheads, and presentation typography where a clean, geometric voice is desired.
The overall tone is modern and neutral, with a friendly clarity from its round forms and open counters. Its restrained detailing keeps it matter-of-fact and professional, leaning slightly technical rather than expressive.
The design appears intended as a straightforward, versatile geometric sans that prioritizes legibility and visual consistency. Its rounded construction and minimal ornamentation aim to provide a modern, dependable baseline for both display and text settings.
Round letters like O/C/Q feel close to true circles, while diagonals (V/W/X/Y) are sharp and stable, creating a balanced mix of softness and precision. Spacing appears even and comfortable, supporting a smooth reading texture in the sample paragraphs.