Sans Normal Ragup 3 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Binate' by Monotype and 'Halcom' by The Northern Block (names referenced only for comparison).
Keywords: headlines, branding, packaging, posters, signage, friendly, approachable, modern, playful, clean, approachability, impact, clarity, simplicity, rounded, soft, chunky, geometric, sturdy.
A rounded, heavy sans with soft terminals and generously curved joins. Strokes are consistently thick with minimal modulation, producing a solid, even color in text. Counters are open and rounded, and many forms lean geometric—built from broad bowls and smooth arcs—while keeping a slightly softened, human-friendly finish. The lowercase shows single-storey a and g, and the overall proportions feel roomy with broad letters and clear, simplified shapes.
Well suited to headlines, brand marks, packaging, and posters where a friendly, confident sans is needed. It can also work for short UI labels or signage when a soft, approachable look is preferred over a sharper, more technical sans.
The tone is warm and approachable, with a cheerful sturdiness that reads as contemporary and informal. Its rounded geometry and substantial weight give it a friendly, accessible voice without feeling delicate or technical.
The design appears aimed at delivering a modern, friendly sans that stays highly legible through simplified, rounded forms and a strong, even typographic color. Its softened geometry suggests an intention to balance clarity with warmth for contemporary display and branding contexts.
Numerals are large and rounded with strong presence, matching the letterforms’ soft corners and wide curves. The overall rhythm is steady and uncluttered, favoring legibility at display and headline sizes where the rounded details and bold silhouettes are most apparent.