Sans Normal Kigev 13 is a regular weight, normal width, medium contrast, italic, normal x-height font visually similar to 'JAF Bernini Sans' by Just Another Foundry and 'Aretha' and 'Pelita' by Lafontype (names referenced only for comparison).
Keywords: branding, headlines, advertising, interfaces, packaging, modern, dynamic, clean, confident, neutral, emphasis, modernization, readability, motion, oblique, geometric, rounded, crisp, open.
A slanted, sans-serif design with smooth, rounded curves and crisp, clean terminals. Strokes are largely uniform with subtle modulation, and counters stay open and legible, giving letters a clear internal rhythm. Proportions feel balanced with a moderate x-height and slightly generous spacing, while the italic angle creates forward motion without becoming calligraphic. Numerals follow the same streamlined, rounded construction and sit comfortably alongside the text.
Works well for brand identities, headlines, and promotional copy where an italic voice is needed without sacrificing clarity. It can also serve in UI and product contexts for buttons, labels, and short-form text that benefits from a sense of motion and emphasis. For editorial and longer passages, it reads cleanly as an accent style or for pull quotes and subheads.
The overall tone is modern and energetic, with a pragmatic clarity suited to contemporary interfaces and branding. Its oblique stance adds momentum and emphasis, reading as active and purposeful rather than decorative. The rounded geometry keeps the mood approachable and neutral.
The likely intention is an italic sans that feels contemporary and versatile, pairing geometric roundness with a steady slant to provide emphasis and forward energy. It appears designed to stay readable at a range of sizes while maintaining a clean, cohesive texture.
The design shows consistent curvature and a smooth joining logic across uppercase, lowercase, and figures, which helps maintain an even texture in paragraphs. The slant is steady across glyphs, supporting emphasis and hierarchy while preserving legibility.