Sans Normal Lomod 3 is a very bold, wide, low contrast, italic, tall x-height font.
Keywords: headlines, posters, branding, sports, packaging, sporty, energetic, confident, modern, friendly, impact, motion, attention, clarity, oblique, rounded, compact joins, open counters, soft terminals.
A heavy, oblique sans with broad proportions and smooth, rounded curves throughout. Strokes are consistently thick with minimal modulation, producing solid color on the page. Counters stay relatively open despite the weight, and corners are softened rather than sharply cut, giving a sturdy but approachable silhouette. The lowercase is built around a tall x-height with compact ascenders/descenders, while numerals and caps keep a stable, blocky presence that reads well at display sizes.
This font is best suited to headlines, short statements, and bold typographic branding where strong presence and quick recognition matter. It works especially well for sports and fitness identities, promotional posters, packaging, and digital hero text where the oblique stance can add urgency and movement.
The overall tone feels energetic and assertive, with a forward-leaning rhythm that suggests motion and momentum. Its rounded construction keeps it from feeling aggressive, adding a friendly, contemporary character suited to bold messaging.
The design appears intended to deliver maximum impact with a modern, rounded sans structure and a built-in oblique posture for motion. It prioritizes bold, attention-grabbing display use while keeping counters open and shapes simple for clean, contemporary legibility.
In text settings the italic slant creates a strong directional flow, and the dense weight produces high visual impact. The forms balance geometric roundness (notably in O/Q/0) with slightly squared shaping in joins and terminals, which helps maintain clarity in large headlines.