Sans Normal Otdiz 2 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Artegra Sans', 'Artegra Soft', 'Dexa Pro', and 'Dexa Round' by Artegra (names referenced only for comparison).
Keywords: branding, packaging, posters, headlines, signage, friendly, modern, approachable, playful, confident, high-impact, approachability, clarity, modern utility, friendly tone, rounded, soft, chunky, clean, open.
A heavy, rounded sans with smooth curves, soft corners, and broadly proportioned letterforms. Strokes stay uniform throughout, with generously open counters and wide bowls that keep the texture even in dense setting. Terminals are blunt and friendly, and key joins (such as in K, R, and k) are simplified into clean, sturdy connections rather than sharp, angular cuts. Numerals follow the same rounded construction, reading clearly with ample interior space and stable, horizontal emphasis.
Well suited to branding systems that need a friendly, robust voice, as well as packaging and retail applications where clarity at a distance matters. The weight and open shapes also make it effective for posters, UI headlines, and short-to-medium passages at larger sizes.
The overall tone is warm and contemporary, balancing a strong presence with an easygoing, personable feel. Its roundness and softened endings lend a slightly playful character while remaining straightforward and legible.
This design appears intended to deliver high-impact readability with a welcoming, rounded personality. It prioritizes simple geometry, consistent stroke weight, and roomy counters to stay clear and stable across display and text-like settings.
Spacing and rhythm appear comfortable and uncramped, helping the face hold up in large blocks of text without looking noisy. The lowercase shows a simple, workmanlike structure with single-storey forms and a consistent, rounded drawing that keeps the style cohesive across letters and figures.