Sans Normal Gobul 7 is a regular weight, narrow, low contrast, italic, normal x-height font visually similar to 'Artegra Soft' by Artegra and 'Interval Next' by Mostardesign (names referenced only for comparison).
Keywords: branding, headlines, packaging, posters, signage, casual, friendly, dynamic, sporty, modern, approachability, motion, everyday readability, contemporary tone, oblique, rounded, soft corners, humanist, open apertures.
This typeface is an oblique sans with softly rounded terminals and a smooth, low-contrast stroke. Proportions are compact with a relatively tight rhythm, while counters stay open and legible, giving letters a clean, airy interior despite the slant. Curves are drawn with gentle, slightly squarish rounding, and joins are simplified and sturdy, producing an even texture in text. Figures follow the same rounded, forward-leaning construction and read clearly at display and text sizes.
It works well for brand identities and headlines that need an upbeat, contemporary voice, and it can carry short-to-medium passages where a casual tone is appropriate. The compact proportions and open counters also make it suitable for packaging, posters, and signage where quick recognition matters.
The overall tone is informal and approachable, with a forward-leaning energy that feels active rather than formal. Its softened geometry keeps it friendly and contemporary, avoiding sharpness or severity while still looking purposeful and clean.
The design appears intended to provide a modern, friendly sans with a built-in sense of motion. By combining an oblique stance with rounded, uncomplicated forms, it aims for broad readability while projecting an energetic, informal personality.
The slant is consistent across caps, lowercase, and numerals, which helps maintain a cohesive flow in longer lines. Key shapes emphasize openness and simplicity, favoring clear silhouettes and uncomplicated curves over decorative detailing.