Sans Normal Efgad 3 is a light, normal width, low contrast, italic, normal x-height font visually similar to 'Acto' by Monotype (names referenced only for comparison).
Keywords: ui text, web copy, editorial, branding, packaging, clean, modern, friendly, approachable, airy, readability, approachability, modernity, motion, humanist, rounded, open, lively, informal.
A slanted sans with smooth, rounded constructions and a gently humanist feel. Strokes are even and fairly thin, with softened joins and terminals that keep the texture light and open. Curves are broad and continuous, while diagonals and stems lean consistently, giving lines of text a forward rhythm. Counters are generous and apertures stay open, and the numerals follow the same simple, round, lightly drawn logic.
It suits interface copy, web typography, and editorial text where a clean sans is needed but a more human, informal cadence is desirable. It can also work well in brand systems and packaging that benefit from a light, friendly tone, especially when set at moderate sizes with plenty of whitespace.
The overall tone is contemporary and easygoing, balancing clarity with a personable, slightly casual warmth. The consistent slant adds energy and motion without feeling aggressive, making the voice feel friendly and conversational.
The design appears intended to provide a straightforward, modern sans with an inherent slanted dynamism, prioritizing smooth curves, open counters, and an approachable reading color for contemporary communication.
Spacing appears comfortable and the lettershapes avoid sharp corners, which helps maintain a smooth reading flow in longer settings. The italic angle is prominent enough to read as intentionally expressive rather than merely an oblique treatment.