Sans Other Fura 12 is a very bold, normal width, low contrast, upright, tall x-height font visually similar to 'Bhelt' by Fateh.Lab and 'Friez' by Putracetol (names referenced only for comparison).
Keywords: headlines, posters, logos, packaging, game ui, industrial, brutalist, arcade, techno, assertive, impact, thematic display, industrial styling, retro tech, blocky, angular, stencil-like, notched, geometric.
A heavy, block-constructed sans with squared proportions and sharp, chiseled corners. Strokes are monolinear and mostly orthogonal, with frequent notches, stepped cut-ins, and small rectangular counters that create a stencil-like feel without true breaks. Terminals are flat and abrupt, and the overall rhythm is compact and mechanical, with occasional diagonal cuts on letters like S and Z adding a faceted, machined geometry. Lowercase forms largely echo uppercase structure, producing a uniform, engineered texture in text.
Best suited to short, high-impact settings such as headlines, posters, brand marks, and bold packaging panels. It also fits game/UI titling, sci‑fi or industrial-themed graphics, and event branding where a mechanical, cut-metal voice is desired.
The font communicates a tough, industrial mood with a retro-digital edge. Its rigid geometry and cut-out detailing evoke arcade titles, sci‑fi interfaces, and brutalist signage, projecting confidence and impact rather than softness or warmth.
The design appears intended to deliver maximum visual weight with a constructed, modular feel, using carved notches and squared counters as a defining motif. Its consistent, engineered letterforms suggest a focus on display presence and thematic styling over neutral readability.
Counters tend to be narrow and slot-like, which increases visual density and makes internal shapes read as intentional cutouts. The distinctive notching and stepped joins become a strong signature at display sizes, while long passages form a dark, tightly knit typographic color.