Sans Normal Allik 12 is a bold, very wide, monoline, upright, normal x-height font visually similar to 'RF Dewi' by Russian Fonts (names referenced only for comparison).
Keywords: headlines, branding, posters, signage, packaging, modern, friendly, techy, clean, confident, approachability, modernity, impact, clarity, brand voice, rounded, geometric, smooth, open, low contrast.
This typeface is a rounded geometric sans with broad proportions and smooth, monoline construction. Curves are built from clean circular/elliptical forms, with generous bowls and softly radiused corners. Terminals read as rounded and uniform, and counters stay open, helping maintain clarity at large sizes. Uppercase forms are wide and steady, while lowercase shows simple, single-storey shapes (notably a and g) that reinforce the geometric rhythm.
It is well suited to display applications where width and presence are assets, such as headlines, brand wordmarks, posters, and storefront or wayfinding-style signage. The open shapes and smooth curves also make it effective for packaging and UI hero text where a friendly modern tone is desired.
The overall tone is contemporary and approachable, combining a clean, engineered feel with soft, friendly rounding. Its wide stance and even stroke give it a confident, slightly futuristic presence without becoming sharp or aggressive.
The design appears intended to deliver a contemporary geometric voice with softened edges—prioritizing bold, high-impact readability and a polished, friendly character for prominent typographic roles.
The figures follow the same rounded, geometric logic as the letters, with smooth curves and consistent stroke behavior. In the sample text, the wide set and large, open counters create a strong horizontal rhythm and a headline-forward texture.