Sans Superellipse Upry 9 is a very bold, very wide, low contrast, upright, normal x-height font.
Keywords: headlines, logos, posters, packaging, sports branding, techy, sturdy, sporty, futuristic, confident, impact, modernity, distinctiveness, branding, blocky, rounded, squared, compact, geometric.
A heavy, geometric sans with rounded-rectangle construction and broad proportions. Curves resolve into squarish superellipse bowls, while corners are consistently softened, producing a uniform, machined feel. Strokes are monolinear with large counters and generous interior rounding, keeping forms readable despite the mass. Terminals are mostly flat and blunt; diagonals and joins are clean and angular, giving letters a crisp, engineered rhythm. Numerals follow the same rounded-square logic, with the 0 and 8 notably squarish and open.
Best suited for short-to-medium display settings where strong presence is needed: headlines, branding, product marks, packaging, and sports or esports identities. It can also work for UI labels or signage at larger sizes where its geometric counters and blunt terminals remain clear.
The overall tone is modern and assertive, with a tech-forward, industrial confidence. Its rounded-square geometry reads sporty and futuristic rather than friendly or handwritten, suggesting speed, hardware, and bold branding.
The design appears intended to deliver maximum impact through broad, rounded-square forms and consistent monoline strokes, blending industrial sturdiness with a contemporary, tech-oriented aesthetic. Distinctive cut-ins and simplified construction help it stand apart in branding and headline contexts.
Several shapes emphasize stencil-like gaps and cut-in notches (notably in the S/s and some numerals), adding a distinctive display character. The lowercase maintains a sturdy, compact feel with simple, single-storey forms that match the squared bowls and rounded joints.