Sans Normal Gogov 15 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'FF Cocon' by FontFont (names referenced only for comparison).
Keywords: branding, packaging, posters, editorial, ui text, friendly, casual, modern, approachable, relaxed, warmth, motion, clarity, informality, modernity, rounded, humanist, oblique, airy, smooth.
This typeface is an oblique sans with softly rounded terminals and a smooth, monolinear stroke that stays even through curves and joins. Letterforms lean forward with a consistent slant, and the overall drawing favors open counters, circular bowls, and gently tapered joins that keep shapes from feeling mechanical. Proportions are balanced with a moderate x-height and slightly narrow, tall capitals; curves on C/G/O/Q read clean and round, while diagonals (V/W/X/Y) are straightforward and lightly softened at the ends. Numerals follow the same rounded, even-stroke construction and maintain clear, readable silhouettes.
It suits branding and packaging that benefit from an approachable, modern personality, as well as posters and headlines where the oblique stance adds momentum. The clean, open shapes also make it workable for short-to-medium editorial text and interface labels when a friendly tone is desired.
The overall tone is friendly and informal, with a handwritten-like ease created by the forward slant and rounded finishing. It feels contemporary and unpretentious, projecting a light, conversational voice rather than a corporate or highly technical one.
The design appears intended to deliver a modern sans experience with a built-in sense of motion and warmth, using rounded construction and an oblique posture to keep text feeling lively and accessible. It prioritizes clarity and smooth texture while avoiding rigid geometric stiffness.
Rhythm is smooth and continuous, with minimal sharp corners and a consistent curve vocabulary across uppercase, lowercase, and figures. The italic posture is integrated into the letterforms rather than appearing as a simple slant, which helps the font feel cohesive in longer text samples.