Sans Normal Rilut 10 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Catesque' by Gumpita Rahayu, 'Averta Standard PE' by Intelligent Design, 'Core Sans AR' by S-Core, 'Pulp Display' by Spilled Ink, and 'Anthro' by Studio Few (names referenced only for comparison).
Keywords: branding, ui, packaging, signage, headlines, friendly, modern, clean, approachable, playful, clarity, approachability, modernization, versatility, simplicity, rounded, geometric, soft, monoline, open.
A rounded sans with monoline construction and softened terminals throughout. Curves are generous and circular, with even stroke weight and a steady, contemporary rhythm. Apertures stay relatively open (notably in C, S, e, and c), while bowls are smooth and consistent across upper- and lowercase. The lowercase uses simple, single-storey forms (a and g) and compact details with squared-yet-rounded dots and ends, producing a crisp but gentle texture in text.
This font performs well in branding and product work where a clean, friendly impression is needed. Its rounded geometry and open shapes make it suitable for interface labels, onboarding screens, and general-purpose marketing copy, while the steady rhythm also supports headings, signage, and packaging where clarity and approachability are priorities.
The overall tone is friendly and modern, with a casual, approachable warmth coming from the rounded corners and simple geometric forms. It reads as upbeat and contemporary rather than technical or formal, making it well suited to upbeat brand voices and everyday UI copy.
The design appears intended to provide a contemporary sans that balances geometric order with softened edges for a more personable feel. Its consistent stroke behavior and simplified forms suggest a focus on clarity, cohesion across letters and numerals, and an inviting voice for modern communication.
Numerals follow the same rounded, monoline logic and feel cohesive with the letters, with clear, uncomplicated silhouettes. Diagonals (V, W, X, Y) keep a clean, sturdy stance, while the lowercase maintains a consistent, readable color that stays smooth at larger display sizes and in short text runs.