Sans Contrasted Suso 4 is a bold, very wide, high contrast, upright, tall x-height font.
Keywords: headlines, posters, branding, packaging, sportswear, assertive, modern, sporty, punchy, utilitarian, impact, attention, clarity, modernity, strength, blocky, compact apertures, rounded corners, ink-trap like, oversized counters.
A heavy, expanded sans with a compact, squared silhouette and subtly softened corners. Strokes show clear modulation, with thick verticals and noticeably thinner joins and horizontals, creating a crisp, poster-like rhythm. Terminals are generally flat and clean, while curves (C, O, S) are broad and taut, with relatively tight apertures that keep the texture dense. The lowercase features a single-storey a and g and a tall, sturdy structure that reads strongly at large sizes; figures are wide and robust with ample counters and straightforward construction.
Best suited to headlines, display typography, and short blocks of copy where impact matters—posters, retail signage, packaging fronts, and bold brand marks. It can work for punchy subheads and callouts, but its dense texture and tight apertures make it less ideal for extended small-size reading.
The overall tone is forceful and contemporary, with an industrial, no-nonsense confidence. Its wide stance and dark mass feel attention-grabbing and energetic, giving it a sporty, headline-forward presence rather than a delicate or literary one.
Likely drawn to deliver maximum presence in a clean sans framework—combining an expanded footprint with controlled stroke modulation to stay sharp and legible in large-format applications. The construction emphasizes sturdy geometry and consistent rhythm for confident, contemporary display use.
The design maintains consistent width and weight emphasis across the set, producing an even, high-impact color in text lines. The contrast at joins and the slightly rounded outer corners help prevent shapes from feeling brittle, keeping the look solid and engineered.