Sans Faceted Astu 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Hudson NY Pro' by Arkitype, 'Mako' by Deltatype, 'Neusa Neu' by Inhouse Type, 'Hype vol 3' by Positype, 'Hockeynight Sans' by XTOPH, 'Manifest' by Yasin Yalcin, and 'Winner Sans' by sportsfonts (names referenced only for comparison).
Keywords: headlines, posters, logos, sports branding, packaging, industrial, athletic, commanding, retro, impact, ruggedness, badge style, machined look, blocky, angular, chamfered, octagonal, compact.
A heavy, block-constructed sans with hard chamfered corners that turn most curves into flat facets. Strokes are consistently thick and monolinear, creating dense black shapes with crisp interior counters and notched joins. The overall geometry leans square and octagonal, with short terminals and squared punctuation-like details (such as the dotted i/j) that reinforce the mechanical, cut-from-plate feel. Spacing and sidebearings read sturdy and compact, favoring strong silhouettes over delicate detail.
Best suited for short, high-impact settings such as headlines, posters, merchandise, and logo wordmarks where bold, angular silhouettes carry the message. It also works well for sports branding, badges, and packaging fronts that benefit from a rugged, industrial texture. For long passages, the dense weight and tight forms are more effective in display sizes than extended reading.
The faceted construction and solid weight project a tough, utilitarian tone with a distinct sports-and-stenciled-signage energy. It feels assertive and straightforward, with a slightly nostalgic, collegiate/industrial edge that emphasizes impact and clarity at a glance.
The design appears intended to translate a traditional block sans into a faceted, machined aesthetic, replacing curves with planar cuts for a sharp, engineered presence. It prioritizes strong silhouette recognition and a compact, authoritative rhythm suitable for branding and titling.
The all-caps set appears especially uniform and emblematic, while the lowercase retains the same chiseled language, keeping texture consistent in mixed-case text. Numerals match the letterforms’ clipped geometry, supporting cohesive headline and numbering systems.