Sans Normal Wakaf 10 is a regular weight, normal width, medium contrast, upright, normal x-height font visually similar to 'Plantago' by Schriftlabor, 'Tablet Gothic' by TypeTogether, and 'Negotiate' by Typodermic (names referenced only for comparison).
Keywords: ui text, branding, packaging, signage, editorial, friendly, clean, approachable, modern, pragmatic, clarity, approachability, versatility, modern utility, rounded, soft terminals, open apertures, humanist, even rhythm.
A rounded sans with soft, slightly bulging strokes and gently squared curves that keep the shapes sturdy without feeling rigid. Corners and terminals are consistently softened, and the letterforms favor open apertures and clear counters, which helps maintain legibility in text. Proportions feel balanced and compact, with straightforward construction in capitals and simple, single-storey lowercase forms (notably the a and g), giving the design a cohesive, contemporary texture.
Works well for interface copy, product branding, and packaging where a friendly but professional tone is needed. The open forms and steady texture also make it a solid option for short-to-medium editorial text, wayfinding, and general-purpose display settings.
The overall tone is friendly and unpretentious, with a warm neutrality that reads as modern and accessible rather than technical or severe. Its rounded finishing and calm rhythm give it an inviting, everyday voice suited to broad audiences.
The design appears intended as a versatile, contemporary sans that prioritizes clarity and approachability. By combining simple construction with rounded terminals and open counters, it aims to stay legible and neutral while still feeling personable.
Figures appear monolinear in spirit with rounded ends and a stable stance, while punctuation and dots follow the same soft geometry. Spacing looks even and text color is consistent, producing a smooth paragraph texture without sharp hotspots.