Sans Normal Okrak 15 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Muller Next' by Fontfabric and 'Sans Beam' by Stawix (names referenced only for comparison).
Keywords: branding, headlines, posters, packaging, ui labels, modern, confident, friendly, clean, robust, clarity, impact, approachability, versatility, rounded, geometric, monoline, open apertures, high legibility.
This typeface is a heavy, monoline sans with rounded, geometric construction and broad proportions. Curves are smooth and even, terminals are largely straight-cut, and joins stay crisp without calligraphic modulation. Counters are generous for the weight, with notably open apertures in letters like C, S, and e, supporting clear internal shapes. The lowercase shows a single-storey a and g, a compact shoulder on r, and a centered, circular i-dot, all contributing to a straightforward, contemporary rhythm.
It is well suited to branding and logo wordmarks, as well as headlines, posters, and packaging where a strong, friendly sans voice is needed. The clear counters and open apertures also make it a solid choice for UI labels, navigation, and short-form informational text at medium to large sizes.
The overall tone is modern and confident, with a friendly, approachable warmth coming from the rounded forms and open counters. Its strong presence reads as energetic and direct rather than delicate or formal.
The design appears intended as a versatile, contemporary workhorse sans that balances geometric cleanliness with approachable roundness, delivering strong impact without sacrificing clarity.
Spacing appears even and comfortable at display sizes, and the figures share the same solid, geometric logic as the letters, giving mixed text a consistent color. The capital forms feel stable and poster-ready, while the lowercase keeps a simple, utilitarian structure for readable blocks of text.