Sans Superellipse Hidun 8 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'Korolev' by Device, 'JHC Mirko' by Jehoo Creative, 'Aaux Next Comp' and 'Air Superfamily' by Positype, and 'Expressway' by Typodermic (names referenced only for comparison).
Keywords: headlines, posters, signage, packaging, sports branding, assertive, industrial, condensed, modern, sporty, space saving, high impact, modern branding, sturdy clarity, blocky, compact, sturdy, rounded corners.
A compact, heavy sans with tightly proportioned letters and a condensed stance. Curves are built from rounded-rectangle geometry rather than pure circles, giving bowls and counters a squarish, superelliptical feel. Strokes are uniform and dense, with short apertures and compact internal spaces that keep the silhouette solid at display sizes. Terminals are blunt and clean, and the overall rhythm is consistent and steady, with minimal modulation across verticals, horizontals, and diagonals.
Best suited for headlines and short statements where dense weight and condensed proportions can maximize impact in limited space. It works well for signage, packaging, labels, and punchy brand applications that benefit from sturdy, simplified forms and a compact typographic color.
The tone is forceful and utilitarian, with a no-nonsense, modern presence. Its rounded-rectangle construction softens the blunt weight just enough to feel contemporary rather than purely austere, lending an energetic, sports-and-signage character.
The design appears intended to deliver maximum visual punch with efficient width, using rounded-rectangle curves to create a distinctive, contemporary voice while maintaining straightforward, high-impact readability.
Uppercase forms read especially strong and poster-ready, while lowercase maintains the same compact, blocky construction for a unified texture in mixed-case settings. Numerals follow the same sturdy geometry, emphasizing legibility through clear, simplified shapes and generous stroke mass.