Sans Superellipse Hodek 2 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'Myriad' by Adobe, 'Benton Sans Std' by Font Bureau, 'Futura Now' and 'Gill Sans Nova' by Monotype, and 'Aago' by Positype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sports, assertive, compact, industrial, playful, impact, space-saving, modernity, approachability, rounded corners, condensed, blocky, closed apertures, tall ascenders.
A compact, heavy sans with a condensed stance and rounded-rectangle (superellipse) construction throughout. Strokes are thick and even, with minimal modulation and tight counters that create a dense texture. Curves resolve into softly squared corners rather than circles, and terminals are blunt, giving forms a sturdy, engineered feel. The lowercase shows a single-storey a and g, small bowls, and relatively tall ascenders, while the figures are chunky and high-impact with similarly squared rounding.
Best suited to headlines and short statements where maximum impact is desired, such as posters, bold branding, packaging callouts, and signage that benefits from a compact footprint. It also works well for energetic, contemporary identities—especially where a sturdy, rounded-rectangle voice supports the message.
The font projects a bold, no-nonsense energy with a slightly playful edge due to its softened corners and superelliptical geometry. Its tight apertures and compact rhythm feel modern and urban, leaning toward attention-grabbing display rather than quiet neutrality.
The design appears intended to deliver high-impact, space-efficient typography with a distinctive superelliptical softness. By combining dense counters, blunt terminals, and rounded-rectangle curves, it aims to feel both robust and approachable while staying highly legible at display sizes.
At text sizes the dense interior spaces and closed apertures can darken quickly, especially in letters like a, e, s, and g, which increases weight and presence but can reduce differentiation in long passages. In large settings, the squared-round curves become a defining stylistic signature and read as deliberate and contemporary.