Sans Superellipse Hunow 3 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'Nomenclatur' by Aronetiv, 'Aago' and 'Aaux Next Comp' by Positype, 'Tablet Gothic' by TypeTogether, and 'Artico' by cretype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, bold, industrial, condensed, punchy, utilitarian, impact, space saving, modern utility, display emphasis, brand strength, blocky, compact, rounded corners, high impact, sturdy.
A compact, heavy sans with tightly packed proportions and a strong vertical stance. Curves are built from rounded-rectangle geometry, producing broad, smooth bowls and softened corners rather than circular rounds. Strokes are consistently thick with minimal modulation, and counters stay relatively small, giving the face a dense, poster-like color. Terminals tend to be blunt and squared-off, and the overall rhythm is tight and efficient, reading as a compressed display workhorse.
Best suited to headlines, short bursts of copy, and high-impact typography where space is limited—posters, branding wordmarks, packaging, signage, and strong UI labels. It also works well for scoreboards, price points, and promotional numerals when set large.
The font feels assertive and no-nonsense, with an industrial, sports-and-headlines energy. Its rounded-rectilinear forms add a friendly softness to an otherwise forceful, utilitarian voice, making it feel modern and robust rather than delicate.
Likely designed to deliver maximum impact and economy of space, pairing a condensed footprint with rounded-rectangle construction for a contemporary, durable display voice. The consistent stroke weight and simplified terminals aim for strong reproduction across print and screen contexts at display sizes.
The tight apertures and compact counters make the texture notably dark in running text, while the simplified shapes keep it legible at larger sizes. The figures match the blocky, compressed tone of the letters, supporting bold numeric callouts and labels.