Sans Normal Pabeh 9 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Geometos Soft' and 'Heavitas Neue' by Graphite and 'Axiforma' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, signage, friendly, playful, chunky, approachable, retro, display impact, approachability, brand friendliness, retro flavor, headline clarity, rounded, soft corners, blunt terminals, open counters, high impact.
A heavy, rounded sans with broad proportions and softly squared corners throughout. Strokes are consistently thick, with blunt terminals and smooth curves that keep forms compact and sturdy. Counters are generally open and circular/oval, while joins and diagonals are simplified for clarity at large sizes. The lowercase is built with single-storey forms (notably a and g), and the overall rhythm reads even and bold with minimal modulation.
Best suited to display settings where bold presence is needed: headlines, posters, packaging, and brand marks. The wide, rounded construction also works well for signage and short bursts of text where legibility and friendliness are priorities, especially at medium to large sizes.
The tone is warm and approachable, leaning playful rather than formal. Its chunky shapes and softened edges give it a retro, sign-like personality that feels confident and friendly. The strong massing suggests emphasis and immediacy without looking aggressive.
The design appears intended to deliver maximum visual impact with a soft, approachable character. It balances geometric roundness with simplified, sturdy letterforms to create a confident display voice that remains casual and inviting.
Round letters like O and Q are nearly geometric, with the Q using a clear, simple tail. Diagonals in V/W/X/Z are wide and stable, and the numerals share the same sturdy, rounded construction for a cohesive alphanumeric texture.