Sans Normal Mogef 2 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Gezart' by Ani Dimitrova, 'Muller' by Fontfabric, 'Mohr' by Latinotype, 'Glycerin' by ROHH, 'Bajazzo' by Schriftlabor, and 'Boldstrom' by Sharkshock (names referenced only for comparison).
Keywords: headlines, posters, packaging, logos, signage, playful, retro, chunky, friendly, punchy, display impact, brand voice, cheerful tone, retro flavor, soft corners, bulbous, high impact, rounded, cartoonish.
A heavy, blocky sans with rounded outer contours and generously filled counters. The letterforms are compact and sturdy, with mostly vertical stress and minimal stroke modulation, giving a solid, poster-like silhouette. Curves are broad and smooth (notably in C, O, S), while joins and terminals often finish with softly angled, wedge-like cuts that add a subtly irregular, hand-cut rhythm. The overall spacing and proportions feel broad and stable, optimized for large sizes where the chunky shapes and deep notches stay distinct.
Best used for headlines, posters, branding marks, and packaging where strong presence and quick readability are needed. It can work for short bursts of text in UI or signage, but its dense weight and expressive shapes are most effective when given room at larger sizes.
The tone is bold and upbeat, with a retro display flavor that feels approachable rather than severe. Its rounded massing and slightly quirky cuts read as fun, energetic, and attention-grabbing—well suited to informal, characterful messaging.
The design appears intended as a high-impact display sans that balances geometric roundness with hand-cut, angled details to create a distinctive, friendly voice. It aims to deliver maximum visual punch while keeping forms simple and immediately legible.
Distinctive triangular/wedge cuts appear in several letters and numerals (e.g., diagonals and some terminals), creating a lively texture across words. The lowercase is simple and robust, with single-storey forms and large dots, reinforcing a casual, graphic personality.