Sans Superellipse Etmaf 18 is a bold, narrow, low contrast, italic, normal x-height font visually similar to 'Artegra Sans' and 'Artegra Soft' by Artegra, 'Rice' by Font Kitchen, 'FS Industrie' by Fontsmith, 'Hype vol 2' by Positype, 'SK Merih' by Salih Kizilkaya, 'Beachwood' by Swell Type, and 'Breuer Condensed' by TypeTrust (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, dynamic, condensed, modern, industrial, impact, speed, space-saving, modernity, clarity, oblique, compact, punchy, geometric, rounded.
A compact, oblique sans with heavy strokes and tightly controlled proportions. The letterforms are built from rounded-rectangle geometry: curves stay squarish and corners are softly radiused, producing a sturdy superellipse feel rather than circular bowls. Counters are relatively small and apertures tend to be firm and contained, while terminals are clean and blunt. Overall spacing is economical, giving lines a dense, forward-leaning rhythm that reads clearly at larger sizes.
This font performs best in display applications where impact and momentum matter: headlines, posters, short taglines, and prominent UI labels. Its condensed footprint helps fit more characters into tight spaces, making it useful for packaging, sports-inspired branding, and signage-style treatments where a bold, forward-leaning voice is desired.
The tone is energetic and assertive, with a streamlined, performance-oriented presence. Its slanted stance and compact build suggest speed and urgency, while the rounded geometry keeps it approachable rather than harsh. The result feels contemporary and utilitarian, suited to bold, attention-seeking messaging.
The design appears intended to deliver a fast, modern display sans that combines compact efficiency with a softened geometric construction. By pairing a strong oblique stance with rounded-rectangle forms, it aims to project confidence and motion while maintaining a controlled, engineered consistency.
Figures are strong and compact, with consistent stroke strength and minimal modulation. The italic angle is pronounced enough to create motion without becoming cursive, and the rounded-square construction stays consistent across caps, lowercase, and numerals for a cohesive texture.