Slab Square Powu 1 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'FTY JACKPORT' by The Fontry and 'Winner' by sportsfonts (names referenced only for comparison).
Keywords: posters, headlines, signage, packaging, sportswear, industrial, western, poster, rugged, authoritative, impact, compactness, durability, retro signage, branding, blocky, condensed, sturdy, square, compact.
A compact, heavy slab-serif design with squared terminals and broad, rectangular serifs that read as solid blocks rather than delicate brackets. Strokes are uniformly thick with minimal modulation, and counters are tight, producing a dense, high-impact texture in lines of text. Curves (as in O, C, G) are rounded but restrained, keeping an overall squared-off silhouette, while joins and corners stay crisp and mechanical. The lowercase maintains strong structure and short apertures; forms like a, e, and s are built from simple, sturdy shapes, and the numerals echo the same blunt, poster-like construction.
Best suited to display use: posters, headlines, storefront/signage, labels, and packaging where a compact, forceful voice is needed. It can also work for short callouts, badges, and branding marks that benefit from a sturdy slab-serif feel, especially when set with generous tracking or ample line spacing.
The tone is bold and no-nonsense—evoking utility printing, workwear branding, and vintage display lettering. Its chunky slabs and compact widths lend a confident, slightly rugged character that can feel both retro and industrial depending on context.
The design appears intended to deliver maximum punch in a condensed footprint, using heavy slabs and simplified construction to stay legible and assertive in bold display settings. Its squared terminals and uniform stroke weight suggest an aim toward practical, durable-looking typography reminiscent of utilitarian and vintage sign styles.
The font’s dense spacing and tight counters create strong word shapes at larger sizes, while smaller sizes may feel dark and compressed due to the heavy color. The squared serifs and flat-ended strokes give it a stamp-like, sign-painted presence, with clear emphasis on impact over delicacy.