Print Morum 7 is a regular weight, very wide, medium contrast, reverse italic, normal x-height font.
Keywords: posters, packaging, kids, crafts, social media, playful, casual, friendly, hand-drawn, quirky, handwritten feel, casual display, approachability, playfulness, informality, rounded, soft terminals, bouncy baseline, open counters, organic.
A casual hand-drawn print with rounded, marker-like strokes and soft, blunted terminals. The letterforms are broad and generously proportioned, with a lively right-leaning flow and slightly irregular stroke edges that keep the texture human. Curves dominate construction, counters stay fairly open, and spacing varies subtly from glyph to glyph, creating a loose, bouncy rhythm that remains readable in short text.
Well-suited to playful posters, casual branding, and packaging that benefits from a friendly handmade feel. It works nicely for kids-oriented materials, craft labels, invitations, and social graphics where warmth and personality matter more than strict typographic regularity. Best used at display sizes or in short text where its organic spacing and texture can be appreciated.
The overall tone is upbeat and approachable, with a doodled, spontaneous energy. Its uneven, hand-rendered rhythm feels personal and informal rather than polished or technical, lending a lighthearted character to headlines and short phrases.
Likely designed to mimic quick, confident hand lettering with broad strokes and rounded forms while staying legible across a full A–Z, a–z, and numeral set. The emphasis appears to be on charm and approachability, balancing consistent construction with intentional imperfections to preserve a drawn-by-hand look.
Capitals and lowercase share a consistent rounded skeleton, while distinctive shapes like the single-storey-style lowercase forms and simplified, airy numerals reinforce the informal voice. The reverse slant adds motion, and the slightly inconsistent widths contribute to a natural handwritten cadence.