Sans Normal Moreb 11 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Eastman' by Zetafonts (names referenced only for comparison).
Keywords: headlines, posters, packaging, logos, kids branding, playful, friendly, chunky, cartoonish, retro, impact, approachability, playfulness, brand voice, display emphasis, rounded, bulbous, soft corners, heavy strokes, compact counters.
A heavy, rounded sans with chunky, sculpted forms and smoothly curved outer silhouettes. Strokes are broad and even, with minimal modulation, and terminals tend to finish in soft, blunt ends rather than sharp cuts. Counters are relatively small for the weight, giving letters a dense, solid feel, while several joins and diagonals show slightly notched or chiseled transitions that add a lively, hand-shaped character. The lowercase is simple and sturdy, with single-storey shapes and generous, circular dots on i and j; numerals follow the same compact, rounded construction.
Best suited for short, high-impact typography such as headlines, poster copy, packaging, and branding marks where its dense, rounded forms can carry personality. It also fits playful or casual editorial callouts and social graphics where a friendly, chunky voice is desired.
The overall tone is upbeat and approachable, with a bold, toy-like friendliness that reads as informal and energetic. Its chunky mass and rounded edges suggest a fun, attention-grabbing personality rather than a restrained or technical one.
The design appears intended to deliver maximum visual impact with an approachable, rounded voice—prioritizing bold presence and characterful shapes over fine detail. Its consistent, heavy construction and softened geometry suggest a display-focused font aimed at cheerful, informal communication.
At text sizes the weight produces strong color and impact, but the tight internal spaces mean it will benefit from comfortable sizing and spacing when used in longer lines. The design’s slightly quirky shaping in curves and joins helps it stand out in display settings.