Sans Superellipse Hobol 1 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Rice' by Font Kitchen, 'FS Industrie' by Fontsmith, 'Corelia' by Hurufatfont, 'Otoiwo Grotesk' by Pepper Type, and 'Core Sans E' by S-Core (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, sturdy, friendly, modern, sporty, confident, impact, approachability, clarity, modernity, rounded, blocky, compact, high-impact, clean.
A heavy, rounded sans with broad, even strokes and softly squared curves that read like superellipse-based forms. Corners are consistently rounded, counters are open and uncomplicated, and terminals are blunt, producing a clean, high-density silhouette. Uppercase shapes are wide and stable with simple geometry, while the lowercase maintains a compact, utilitarian rhythm with sturdy stems and minimal modulation. Numerals match the same solid construction, emphasizing clear, bold figures over delicacy.
Works best for bold headlines, posters, and attention-grabbing branding where legibility at a glance matters. Its rounded sturdiness also suits packaging, wayfinding, and promotional graphics that need a modern, approachable emphasis.
The overall tone is strong and approachable, combining a no-nonsense blockiness with softened edges. It feels contemporary and energetic, projecting confidence without harshness—well suited to messaging that wants impact with a friendly voice.
Likely designed to deliver maximum visual impact with a softened, contemporary geometry, balancing assertive weight with rounded forms for broad, friendly appeal.
The design’s rounded-rectangle logic shows up across bowls and shoulders, creating a cohesive texture in text. In longer lines, the weight and tight internal shaping favor display and short-copy use where boldness and immediacy are desired.