Sans Normal Likol 13 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Frutiger' by Linotype, 'Nina' by Microsoft Corporation, 'PF Bulletin Sans Pro' by Parachute, and 'Nauman Neue' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, promotions, sporty, urgent, confident, energetic, modern, impact, emphasis, speed, attention, oblique, geometric, compact, heavy, punchy.
A heavy, oblique sans with smooth, rounded curves and broad, low-contrast strokes that keep color dense and even. The italic slant is consistent across caps, lowercase, and numerals, giving lines a forward-leaning rhythm. Counters are relatively tight for the weight, and terminals are clean and blunt, favoring simplified, graphic shapes over calligraphic nuance. Overall proportions feel balanced with a straightforward cap set and a lowercase that maintains clarity at display sizes despite the bold mass.
This font performs best in short to medium display settings such as headlines, posters, event promotions, and brand marks where bold, dynamic emphasis is desired. It can also work for labels, packaging, and sports-themed graphics, especially when set with generous line spacing to keep the dense weight from feeling crowded.
The overall tone is assertive and fast, with a sporty, promotional feel driven by the strong weight and continuous slant. It reads as confident and attention-seeking rather than refined, suited to messaging that needs impact and momentum.
The design appears intended to deliver high-impact, forward-motion typography with clean sans construction and a pronounced slant for immediacy. It aims for strong readability at larger sizes while presenting a modern, energetic personality.
The numerals match the letterforms in weight and slant, reinforcing a cohesive, poster-like texture. Spacing in the samples feels sturdy and compact, creating a solid block of text that prioritizes emphasis over airy elegance.