Sans Normal Dugin 3 is a regular weight, very wide, low contrast, upright, normal x-height font.
Keywords: ui, branding, headlines, signage, packaging, modern, clean, friendly, minimal, tech, clarity, modernity, approachability, simplicity, versatility, geometric, rounded, open counters, monoline, soft corners.
A geometric sans with monoline strokes and generously open counters. The overall construction leans on circles and smooth arcs, giving rounded bowls and clean, continuous curves, while verticals and horizontals stay straightforward and even. Proportions feel expansive, with broad letterforms and comfortable internal space that keep shapes airy in text. Terminals are mostly clean and unembellished, and the rhythm across upper- and lowercase is consistent and steady.
Well-suited to interface typography, product branding, and contemporary editorial headlines where a clean geometric voice is desired. The wide proportions and open counters make it effective for signage and packaging where quick recognition and a modern look matter. It also works for short-to-medium text blocks in digital contexts when an airy, uncluttered texture is preferred.
The tone is contemporary and approachable, balancing a crisp, engineered feel with soft, rounded forms. It reads as calm and uncluttered, projecting clarity and a lightly tech-forward character rather than anything ornamental or expressive.
Likely intended as a contemporary geometric workhorse that prioritizes simplicity, consistency, and legibility while maintaining a friendly, rounded personality. The design choices suggest an aim to feel modern and systematic without becoming cold or rigid.
In the sample text, the wide set and open apertures help prevent dark spots, supporting clear word shapes at larger sizes. Circular forms like O/0 and rounded lowercase bowls stand out as defining motifs, reinforcing the geometric theme across letters and numerals.