Sans Superellipse Utlas 13 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Miura' by DSType, 'Graphico Devanagari' by Indian Type Foundry, 'BigBang' by Pesic, 'FM Bolyar Sans Pro' by The Fontmaker, and 'Obvia Expanded' by Typefolio (names referenced only for comparison).
Keywords: headlines, branding, logos, posters, packaging, modern, techy, confident, friendly, clean, impact, clarity, modernity, systematic design, approachability, rounded, squared, geometric, compact, sturdy.
A heavy, geometric sans with superelliptical construction: round letters are built from rounded-rectangle shapes, while straights are blunt and uniform in stroke weight. Counters are generously open and corners are consistently radiused, giving the forms a soft-square silhouette rather than purely circular geometry. Proportions are broad with stable, vertical-sided rounds (notably in O/0 and o), and the rhythm stays even through the alphabet with minimal stroke modulation. Numerals follow the same logic, with smooth, squared curves and compact terminals that keep the set cohesive at display sizes.
Best suited to headlines and short-form copy where its broad, rounded geometry can read clearly and set a strong tone. It works especially well for branding, logos, packaging, and poster-style layouts that benefit from a modern, slightly industrial sans with softened edges.
The font reads as contemporary and self-assured, with a tech-forward, engineered feel softened by rounded corners. Its bold presence communicates clarity and directness without becoming aggressive, making it feel approachable and modern.
The letterforms appear designed to deliver a robust, contemporary sans voice built from rounded-rectangle geometry, balancing strict structure with friendly curvature. The goal seems to be high-impact clarity and a distinctive, systematized look for display-oriented applications.
The design’s signature is the consistent superellipse rounding across both uppercase and lowercase, which helps maintain a unified texture in headlines. The lowercase is straightforward and utilitarian, pairing well with the blocky, softened uppercase for a strong, system-like voice.