Sans Normal Riliv 7 is a regular weight, wide, low contrast, upright, tall x-height font visually similar to 'Artegra Sans' by Artegra, 'Branden Rounded' by Craft Supply Co, 'FF Neuwelt' by FontFont, and 'Ansage' by Sudtipos (names referenced only for comparison).
Keywords: ui text, body copy, branding, signage, presentations, modern, friendly, clean, straightforward, neutral, clarity, versatility, approachability, modernization, rounded, geometric, open apertures, large counters, monoline-ish.
A rounded, geometric sans with mostly uniform stroke weight and smooth curve transitions. Proportions run on the broad side, with generous counters and a tall lowercase that keeps words visually large and clear at text sizes. Terminals are clean and largely straight-cut, while bowls and shoulders stay softly rounded; joins are tidy and consistent. The overall rhythm is even and stable, with minimal modulation and a pragmatic, contemporary construction across letters and numerals.
Works well for interface typography, product copy, and general-purpose editorial text where clarity and a contemporary feel are needed. The broad proportions and large counters also suit wayfinding and signage, as well as presentation decks and corporate communications where consistent readability is a priority.
The tone is modern and approachable, balancing utilitarian clarity with a soft, friendly surface. Its rounded geometry keeps it from feeling severe, making it suitable for everyday, brand-neutral communication without calling attention to itself.
Likely designed as a versatile, contemporary sans focused on clarity and neutrality, with softened geometry to keep the voice approachable. The consistent strokes and rounded forms suggest an emphasis on reliable performance across digital and print contexts.
The lowercase shows open, readable shapes (notably in forms like a, e, s) and the numerals follow the same rounded, low-drama logic for consistent UI and editorial pairing. Overall spacing appears comfortable and the wide stance helps maintain legibility in longer lines.