Sans Normal Obnug 9 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'FF Nort' by FontFont, 'Core Sans A' and 'Core Sans AR' by S-Core, and 'Artico' and 'Artico Soft' by cretype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, modern, sporty, bold, impact, approachability, clarity, modernity, rounded, compact, blocky, clean, sturdy.
A heavy, rounded sans with compact proportions and smooth, low‑modulation strokes. Curves are broadly circular and terminals read as softly finished rather than sharp, giving letters a cushioned, solid feel. Counters are relatively tight (notably in B, e, a, and 8), while verticals and bowls maintain consistent mass for a strong, even texture. The uppercase is wide and stable with simple geometry, and the lowercase uses single‑storey a and g forms with straightforward construction and minimal detailing.
Best suited for headlines, posters, and brand-forward applications where impact and immediacy are important. It also works well for packaging, signage, and labels that benefit from a strong, rounded voice and consistent color on the page.
The overall tone is assertive and energetic without feeling aggressive. Its rounded geometry adds approachability and a contemporary, consumer-friendly character, making it feel upbeat and dependable in bold messaging.
The design appears intended to deliver maximum presence with simple, rounded forms that stay legible at a glance. It prioritizes a unified, geometric rhythm and a friendly robustness suited to modern display typography.
In text, the weight produces high visual density and strong word shapes, favoring short lines and prominent settings. Numerals are large and punchy with simplified shapes that match the letters’ rounded, sturdy rhythm.